“Putting clients and candidates at ease to get the best results.”

Jodi is a consultative and empathetic recruiter.  She works with companies to thoroughly define both the environment and the position in order to find the best cultural and competent fit and ensures a smooth process by enabling both employer and employee to be at ease and put their best foot forward.

Jodi is the Director of Recruiting Services for the 2Go Companies and co-leads the Health Services & Life Science practice group.  She has been with CFOs2GO for more than 15 years providing executive search and placement services for a variety of clients, utilizing her knowledge of international cultures and fluency in several languages. While her career has taken a bit of a circuitous route – from living in France in college, to working with Ernst and Young and then pursuing healthcare and medical device sales, and ending up in financial recruiting — when you add it all together it is clear why she is so successful today both at evaluating candidates and connecting people with positions.

Growing up the oldest of six, she started working when she was 14 at a local doctor’s office and was instilled with a strong work ethic that prepared her to be both responsible and compassionate to those in need. Recruiting, like nursing is about what is not being said as much as what is revealed on both sides of the table. Her experience in interviewing and qualifying patients into funded medical studies, putting people at ease in stressful situations, ensuring that critical information was obtained and documented that literally could affect people’s lives was instrumental in building the necessary skills that so aptly apply to recruiting.

Her natural ability to both be at ease in situations that many people dread, and her knack for putting others at ease didn’t go unnoticed.  Early in her career Jodi was tapped by the President of the University of Portland for fundraising efforts after observing her genuine and affable way of communicating with important community members and donors. Many of her recruiting skills were finely honed by a past CFOs2GO client and treasured mentor, the CFO of PG&E. The client was an early adopter of the virtual staffing model introduced by CFOs2GO, and as a visionary, he also recognized Jodi’s ability to ferret out the best talent. He was the first to tap her for recruiting permanent positions for his team and set her on the path for becoming the Director of Recruiting at the 2Go Companies. The client understood how critical it was for the recruiter to know and understand the hiring manager and company in order to find the right fit, and he trusted Jodi because of her demonstrated ability to read the candidates and to assess them in relation to the company and the position. He knew he struck gold.

Empathetic, astute and devoted to finding the best fit for both candidate and company, she embodies the compassionate, consultative recruiter. Her passion is the middle market working directly with C-level executives as part of the team. Companies in high growth or transition stages are often in a tumultuous and chaotic state, needing quick and efficient results.

While most recruiting firms look at the business simply as a numbers game and transactional, throwing as many candidates at a position until one sticks, Jodi recognizes and capitalizes on the superior strategy of looking carefully at both the position and the candidate and finding a true fit. She takes the time to research and build relationships.  She displays a dogged attention to details and a commitment to spending the time learning about the intricacies of the position and of the people in the company, going above and beyond.  It requires integrity and a commitment to quality that not all recruiters possess.

As a compassionate recruiter as well as consultative, Jodi strives to feed her soul and to give back to the community that she has called home for several decades. She volunteers with the East Bay Leadership Council, an organization comprised of corporate, SMB business and non-profit members that work together to advocate on public policy issues that affect the economy and the quality of life of the east bay community. She joined partly to learn more about the community where she lives and works, but also to be an instrument of change. That involvement has grown into taking leadership roles herself, serving on the Executive Committee responsible for developing membership in a more meaningful way. Her penchant for giving back doesn’t stop with the EBLG.  She is on the advisory board of the Salvation Army of Alameda County and co-founded a networking group to bring professional women together.


Our interactions with CFOs2Go has been such a positive experience in every aspect. Having a professional with your experience made the search process, for this position, easy and helpful in finding the right person. We are delighted with the outcome, we look forward to having your great candidate joining our team. We are all confident she will be a contributor in areas we have not had the expertise to help us evaluate and plan to help us make good decision as we grow.

– Sandra Gallagher, Co-founder, RKI Instruments, Inc.




  • The Issue – April 2018In this issue, our Director of Recruiting, Jodi Avina, discusses the ever-changing workplace, and the future qualities required by those who will succeed in that environment. Read More
  • The Issue – June 2014Director of Recruiting Operations Jodi Avina, provides executive search and placement services for a variety of clients, shares what the challenges are in attracting the perfect candidate, and sheds light into the amount of forethought, planning and evaluation before a placement is made with a company. The role of an outside recruiter remains important to companies needing to attract top senior executive level talent in a competitive market place like the Bay Area. Read More